Guinness is an Irish dry stout that originated in the brewery of Arthur Guinness at St. Jamess Gate, Dublin, Ireland, in 1759. It is one of the most successful alcohol brands worldwide, brewed in almost 50 countries, and available in over 120.Sales in 2011 amounted to 850 million litres 190,000,000 imp gal. In spite of declining consumption since 2001, it is the best-selling alcoholic drink in Ireland where Guinness & Co. Brewery makes almost 2 billion worth of beer annually

Guinnesss flavour derives from malted barley and roasted unmalted barley, a relatively modern development, not becoming part of the grist until the mid-20th century. For many years, a portion of aged brew was blended with freshly brewed beer to give a sharp lactic acid flavour. Although Guinnesss palate still features a characteristic "tang", the company has refused to confirm whether this type of blending still occurs. The draught beers thick, creamy head comes from mixing the beer with nitrogen and carbon dioxide.

The company moved its headquarters to London at the beginning of the Anglo-Irish Trade War in 1932. In 1997, Guinness plc merged with Grand Metropolitan to form the multinational alcoholic-drinks producer Diageo plc, based in London

WDS WATCH DESIGN STUDIO

Tap Center to Zoom