analogue, date clear, simple, smart

The Simple By SM watch features a minimalist design combined with modern functionality, offering a clean, easy-to-read digital display with a backlight for optimal visibility in low-light conditions. Inspired by the sleek aesthetics of Armani Exchange Connected timepieces, it includes subdials that enhance its practical appeal without overcrowding the face, providing clear information at a glance.

This watch showcases a 12-hour format, making time-telling straightforward, while also incorporating a precise date indicator that ensures you stay updated effortlessly. Perfect for those who appreciate simplicity, it seamlessly blends practical features like the backlight and date function with a visually appealing, uncluttered watch face.