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Marketing/Get your collection featured

Get your collection featured

Curated collections get their own card on the WatchMaker home page.

Why collections matter

Collections are how casual users discover you. A strong collection says “here are 8–12 faces that belong together” and turns a one-watch install into a long browsing session. Featured collections run on the home page for roughly a week each.

What makes a great collection

  • •A clear theme. Style family (brutalist, retro-digital, minimal), brand tribute, seasonal (winter, F1 season), or activity-specific (running, sleep, dive).
  • •Cohesion across faces. Shared palette, typographic voice, or grid layout. Mixing every style you've ever made dilutes the pitch.
  • •8 to 12 watches. Fewer than 8 feels incomplete; more than 12 becomes a dump.
  • •A strong cover image. The cover is what users actually see on the home grid. Use a hero face, not an auto-collage.
  • •A clear name. “Stealth Black” > “My New Collection”.

Before you submit

  • •Create the collection at /collection/new and add your watches.
  • •Set a cover image — this is the single most important asset.
  • •Write a 1–2 sentence description that explains the theme.
  • •Make sure every watch in the collection is publicly published (not drafts).

How to submit

Send us the collection URL and a one-line pitch. The editorial team rotates featured collections weekly; seasonal/timely themes get priority when relevant.