WDS HARLEY DAVIDSON PERPETUAL CALENDAR

WDS HARLEY DAVIDSON PERPETUAL CALENDAR

In 1903, out of a small shed in Milwaukee, Wisconsin, four young men lit a cultural wildfire that would grow and spread through geographies and generations. Their innovation and imagination for what was possible on two wheels sparked a transportation revolution and lifestyle that would make Harley-Davidson the most desirable motorcycle and lifestyle brand in the world. Today, we continue to define motorcycle culture and lifestyle, evoking soul-stirring emotion reflected in every product and experience we deliver - like we have for well over a century and will for generations to come.

"Harley-Davidson has a tremendous opportunity to build a unique global lifestyle brand rooted in moto-culture. The iconic bar and shield is one of the most recognized logos in the world, and, unlike any of our competitors we have the opportunity to evolve our lifestyle brand to new heights if we rigorously pursue and execute on our strategy in the coming years."

Jochen Zeitz, Chairman, President and CEO

WDS WATCH DESIGN STUDIO

TAP CENTER TO ZOOM